Burts AIS, osCommerce & More Blog
New URL: www.osworld.biz

Wednesday, November 09, 2005

Monetizing websites for Javascript Disabled Browsers

I was thinking about the number of people who browse with JavaScript disabled. I'd estimate that it's 5% to 20% of your websites visitors... Remembering that most Contextual Ads rely on the use of javaScript, these simply won't show for that portion of your visitors that have JS turned off. What can be done about these? The answer is to find an Affiliate Scheme that is related to your site where you can use normal HTML to produce an Affiliate Link. Ally this to a

<noscript></noscript>
tag and these will show for anyone with JS turned off. I've been experimenting with this on one of my sites and can say that it does create sales... The other option (and wouyldn't this be fantastic is to find an Ad provider that provides a feed using RSS. Then it would be a snap to use that full time, or to use that when JS is turned off. I do remember reading about such a provider, but did not bookmark the link and cannot now find it! So:
<script type="text/javascript">
google_ad_client = "";
etc etc
</script>
<script type="text/javascript"
src="http://pagead2.googlesyndication.com/pagead/show_ads.js">
</script>
<noscript>The content here will show when JS is turned off
and the normal Adsense Ads will show when JS is on</noscript>
Of course, this does mean extra effort, but can be worth doing in some circumstances, I think.

New URL: www.osworld.biz - thanks!

1 Comments:

At 11/10/2005 12:26:00 AM, Blogger Gary B. said...

I found the one I was thinking of. Peak Click have XML formatted adverts!

Whether it's within their ToS to do as I am suggesting (eg, run it inside noscript tags) I do not know.

But at least it's a possibility to do so, right ?

 

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